Why does the same ice cream, eaten at home and abroad, do you feel different?
Recently, Menglong, a subsidiary of United Leihua’s ice cream brand, was questioned by netizens on social media different materials, and related topics caused heated discussions.
In response, Zeng Xiwen, the global vice president of United Leahua, recently accepted a video interview and responded to related topics.
United Lihua: Menglong uses concentrated milk in Europe to recover milk in China
According to news from netizens on social media:
The main ingredients of ice cream products sold by Menglong in the European market are milk, but the main raw materials of domestic products are water and a small amount of milk powder.
In this regard, Zeng Xiwen said that the overall formula system in different regions is consistent, but there are indeed differences in specific materials.
Zeng Xiwen, Global Vice President of Lianlihua:
Some places (China) use recovery milk, that is, milk powder adds water, and some places, like Europe, (we) use water and concentrated milk.
Reporter Zhang Manman:
So why can’t we use concentrated milk in China?
Concentrated milk is actually transported. It is difficult to transport fresh milk from Europe. If you use domestic production, there will be a problem of supply.
What do you mean, there will be a supply problem in China?
Menglong should be produced on a large scale, and at the same time, it is also exported on a large scale. Like Singapore, Menglong produced in China.
For Zeng Xiwen’s concentrated milk in Europe and other countries to make dreamlon ice cream, use recovery milk in China and other countries,
Experts say costs or important considerations.
Song Liang, the leader of the Economic Expert Group of the China Nonggu Dairy Alliance, said that if the protein content of recovered with milk powder is consistent with the protein content of concentrated milk, the cost of recovery milk is about 8,000 to 10,000 yuan per ton. The price of concentrated milk is about 13,000 to 10,000 tons, so the gap between the two is about 3,000 to 4,000 yuan per ton.
Expert: Menglong Incident is not the formulation of relevant standards for individual cases should be updated in a timely manner
During the survey, the reporter found that in addition to the difference in milk, according to the ingredients table announced to the media before, Menglong Europe and Chinese products are also different in the sorting of milk and vegetable oil. According to the standards of frozen drinks in my country,
The ice cream sold by Menglong in China belongs to the “fat -planting ice cream”, which is the content of milk fats of the main part of the main part of the main part is less than 2.2%.
The reporter found a comparison chart of the ingredients of Menglong China and European products published to the media before, and the chart showed that the differences in labeling ingredients in different regions were excluded, that is, Menglong European products were marked in accordance with Chinese regulations. The content is sorted from high to low. The ranking of coconut oil is after concentrated skim milk, while the Dream Dragon Chinese products are arranged in vegetable oil, that is, after coconut oil.
Experts said that the price of fat planting is cheaper than milk fat, including coconut oil, and most of them are not expensive.
In fact, the incident of Menglong is not an example. Many foreign brands entering China have similar problems. In the frozen product industry such as ice cream, raw materials prices and industry standards related to the local area have become important factors.
At present, the standards of ice cream in our country are relatively broad, so this for enterprises to seek the greatest profitability of companies. Within this standard range, it may choose to reduce production costs to the greatest extent. Some experts have suggested that the state’s standards for related products, especially some segmented categories and segment products can launch some new standards to ensure that enterprises produce products in accordance with new standards, thereby ensuring product quality.
Zeng Xiwen, Global Vice President of Lianlihua:
Zeng Xiwen, Global Vice President of Lianlihua:
Reporter Zhang Manman: